Privacy policy

1. Data protection at a glance

General notices

The following information provides a simple overview of what is going to happen to your personal data when you visit this website. Personal data comprise all data that make it possible to identify you personally. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.

Data collection on this website

Who is responsible for data collection on this website?

Data processing on this website is performed by the website operator. You can find their contact details in the legal notice of this website.

How do we collect your data?

On the one hand, your data are collected when you provide them to us. This may, for example, include data that you enter in a contact form.

Other data will be collected automatically or with your consent by our IT systems when you visit the website. This primarily includes technical data (e.g., internet browser, operating system, or time of the page view). Such data are collected automatically when you enter this website.

What do we use your data for?

Part of the data is collected to ensure that the website is provided without errors. Other data may be used to analyse your user behaviour.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request correction or erasure of such data. If you have consented to data processing, you may withdraw your consent at any time, effective for the future. You also have the right to request the restriction of the processing of your personal data subject to particular circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You may contact us at any time at the address given in the legal notice about this or if you have any further questions on the subject of data protection.

Analysis tools and tools from third-party providers

Your surfing behaviour may be statistically evaluated when you visit this website. This is mainly done using analysis programs.

Detailed information on such analysis programs can be found in the following privacy policy.

2. Hosting and Content Delivery Networks (CDN)

External hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website are stored on the hoster’s servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses, and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (point (b) of Art. 6 (1) GDPR) and in the interest of secure, fast, and efficient provision of our online offer by a professional provider (point (f) of Art. 6 (1) GDPR).

Our hoster is only going to process your data to the extent necessary to fulfil its performance obligations and follow our instructions with regard to these data.

3. General notices and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We will treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

Various personal data will be collected when you use this website. Personal data comprise data that make it possible to identify you personally. This privacy policy explains what data we collect and what we use them for. It also explains how and for what purpose this is done.

Please note that data transmission over the internet (e.g., when communicating by email) may be subject to security gaps. Full protection of data against access by third parties is not possible.

Notice on the responsible body

The controller responsible for data processing on this website is:

Kai Frerichs
Meißener Straße 2
D-32457 Porta Westfalica

Phone: +49 (0) 571 794-0
Email: info@baumgarten-gmbh.de

The controller is the natural or legal person who, solely or together with others, determines the purposes and means of the processing of personal data (e.g., names, email addresses, etc.).

Notice regarding data transfer to the USA

Among other things, tools from companies based in the USA are integrated on our website. If such tools are active, your personal data may be forwarded to the US servers of the respective companies. Please note that the USA are not a safe third country within the meaning of EU data protection law. US companies are obligated to hand over personal data to security authorities without you as the data subject being able to take legal action against this. It may, therefore, not be ruled out that US authorities (e.g., secret services) may process, analyse, and permanently store your data on US servers for surveillance purposes. We cannot influence such processing activities.

Withdrawal of your consent to data processing

Many data processing operations require your explicit consent. You may withdraw your consent at any time. The legality of the data processing performed until the revocation remains unaffected by such withdrawal.

Right to object to the collection of data in special cases and to direct marketing (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON POINTS (E) OR (F) OF ART. 6 (1) GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA IN QUESTION UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR FOR THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21 (1) GDPR).

IF YOUR PERSONAL DATA ARE PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF PERSONAL DATA REGARDING YOU FOR THE PURPOSE OF SUCH MARKETING AT ANY TIME. THIS INCLUDES PROFILING AS FAR AS IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION IN ACCORDANCE WITH ART. 21 (2) GDPR).

Right to lodge a complaint with the competent supervisory authority

Data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged infringement if there are any infringements of the GDPR. The right of appeal applies without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically based on your consent or in fulfilment of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done as far as it is technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for reasons of security and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the site operator. You may recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

The data you transmit to us cannot be read by third parties if SSL or TLS encryption is enabled.

Information, erasure, and correction

You have the right at any time to free information about your stored personal data, their origin and recipient, and the purpose of the data processing and, if necessary, a right to correction or erasure of such data within the scope of the applicable legal provisions. You may contact us at any time at the address given in the legal notice about this or if you have any further questions on the subject of personal data protection.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You may contact us about this at any time at the address given in the legal notice. The right to restriction of processing applies in the following cases:

• If you dispute the accuracy of your personal data stored by us, we usually need time to check this. You have the right to request that the processing of your personal data be restricted for the duration of the review.
• If the processing of your personal data was/is unlawful, you may request restriction of data processing instead of erasure.
• You have the right to request the restriction of the processing of your personal data instead of its erasure if we no longer need your personal data, but you require them for the exercise, defence, or assertion of any legal claims.
• If you have lodged an objection in accordance with Art. 21 (1) GDPR, your interests must be balanced against ours. You have the right to demand the restriction of the processing of your personal data until it has been determined whose interests prevail.

If you have restricted the processing of your personal data, such data must only be processed – apart from storage – with your consent or for the establishment, exercise, or defence of any legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

Objection to advertising emails

We hereby object to the use of contact data published in the context of the imprint obligation to send unsolicited advertising and information material. The operators of this website explicitly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam emails.

4. Data collection on this website

Cookies

Our websites use “cookies”. Cookies are small text files that do not cause any damage to your end device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies will be deleted automatically at the end of your visit. Permanent cookies will remain stored on your end device until you delete them yourself or they are automatically deleted by your web browser.

In some cases, third-party cookies may also be stored on your device when you visit our website (third-party cookies). These enable us or you to use certain services of the third-party company (e.g., cookies for processing payment services).

Cookies have a number of different functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping basket function or the display of videos). Other cookies are used to evaluate user behaviour or display advertising.

Cookies that are required to perform the electronic communication process (necessary cookies) or to provide certain functions that you have requested (functional cookies, e.g., for the shopping basket function), or to optimise the website (e.g., cookies to measure the web audience) are stored based on point (f) of Art. 6 (1) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of its services. If consent to the storage of cookies has been requested, the cookies in question are stored exclusively based on this consent (point (a) of Art. 6 (1) GDPR); consent may be withdrawn at any time.

You may set your browser to inform you about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. Deactivating cookies entirely may restrict function of this website.

We will inform you separately in the context of this privacy policy and, if necessary, request your consent as far as cookies are used by third-party companies or for analysis purposes.

[borlabs-cookie type=”btn-cookie-preference” title=”View and change your selected cookie settings here” element=”link” /]

Cookie consent with Borlabs Cookie

Our website uses Borlabs Cookie’s cookie consent technology to obtain your consent to the storage of certain cookies in your browser and to document this in compliance with data protection regulations. The technology is provided by Borlabs – Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg, Germany (hereinafter referred to as Borlabs).

A Borlabs cookie will be stored in your browser when you enter our website. It records the consent you have given or the revocation of such consent. These data will not be passed on to the provider of Borlabs Cookie.

The data collected will be stored until you ask us to erase them or until you delete the Borlabs cookie or until the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by the Borlabs cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/

Borlabs cookie consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is sentence 1 of point (c) of Art. 6 (1) GDPR.

Server log files

The provider of the pages automatically collects and stores information in server log files, which your browser automatically transmits to us. These include:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

These data are not merged with any other data sources.

These data are collected based on point (f) of Art. 6 (1) GDPR. The website operator has a legitimate interest in technically impeccable presentation and optimisation of its website – the server log files must be recorded for this purpose.

Contact form

If you submit any enquiries via the contact form, your details from the enquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We do not pass on such data on without your consent.

These data are processed based on point (b) of Art. 6 (1) GDPR if your enquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In any other cases, processing will be based on our legitimate interest in the effective processing of the enquiries addressed to us (point (f) of Art. 6 (1) GDPR) or on your consent (point (a) of Art. 6 (1) GDPR) if this has been requested.

We are going to retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g., after fulfilling your request). Mandatory statutory provisions – in particular retention periods – remain unaffected.

Enquiry by email, phone, or fax

Your enquiry, including all personal data (name, enquiry) will be stored and processed by us for the purpose of processing your request if you contact us by email, phone, or fax. We do not pass on such data on without your consent.

These data are processed based on point (b) of Art. 6 (1) GDPR if your enquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In any other cases, processing will be based on our legitimate interest in the effective processing of the enquiries addressed to us (point (f) of Art. 6 (1) GDPR) or on your consent (point (a) of Art. 6 (1) GDPR) if this has been requested.

We are going to retain the data you submit to us through the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g., after fulfilling your request). Mandatory statutory provisions – in particular legal retention periods – remain unaffected.

5. Analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. It is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyse the behaviour of website visitors. The website operator will receive various types of usage data, such as page views, length of visit, operating systems used and origin of the user. These data may be summarised by Google in a profile that is assigned to the respective user or their end device.

Google Analytics uses technologies that enable recognition of the user for the purpose of analysing user behaviour (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is generally transmitted to a Google server in the USA and stored there.

This analysis tool is used based on point (f) of Art. 6 (1) GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. If a corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is performed exclusively based on point (a) of Art. 6 (1) GDPR; consent may be withdrawn at any time.

IP anonymisation

We have enabled IP anonymisation on this website. As a result, Google will shorten your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google is going to use this information on behalf of the operator of this website to analyse your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You may prevent collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Learn more on how Google Analytics handles user data in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order processing

We have entered into an order processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic characteristics” function of Google Analytics in order to be able to display suitable advertisements to website visitors within the Google advertising network. This enables the compilation of reports with contain information on the age, gender, and interests of the site visitors. These data come from interest-based advertising from Google and visitor data from third-party providers. These data cannot be assigned to a specific person. You may deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section “Objection to data collection”.

Storage duration

Data stored by Google at user and event level and linked to cookies, user credentials (e.g., user ID), or advertising IDs (e.g., DoubleClick cookies, Android advertising ID) will be anonymised or erased after 14 months. Details can be found under the following link: https://support.google.com/analytics/answer/7667196?hl=de

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising programme of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms in Google (keyword targeting). Apart from this, targeted advertisements can be displayed based on the user data available at Google (e.g., location data and interests) (target group targeting). We as website operators will be able to evaluate these data quantitatively by analysing, amongst other things, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.

The use of Google Ads is based on point (f) of Art. 6 (1) GDPR. The website operator has a legitimate interest in marketing its products and services as effectively as possible.

Google Remarketing

This website uses the functions of Google Analytics Remarketing. It is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing analyses your user behaviour on our website (e.g., clicks on particular products) in order to classify you into certain advertising target groups and then display suitable advertising messages to you when you visit other online offers (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Remarketing can be linked to Google’s cross-device functions. This permits display of interest-based, personalised advertising messages that have been adapted to you depending on your previous usage and surfing behaviour on one end device (e.g., mobile phone) on another one of your end devices (e.g., tablet or PC) as well.

You can object to personalised advertising at the following link if you have a Google account: https://www.google.com/settings/ads/onweb/.

Use of Google Remarketing is based on point (f) of Art. 6 (1) GDPR. The website operator has a legitimate interest in marketing its products as effectively as possible. If a corresponding consent has been requested, the processing is performed exclusively based on point (a) of Art. 6 (1) GDPR; consent may be withdrawn at any time.

Further information and the data protection provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.

Google Conversion-Tracking

This website uses Google Conversion Tracking. It is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google and we can recognise whether the user has performed particular actions with the help of Google conversion tracking. For example, we are able to analyse which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information will be used to create conversion statistics. We will determine the total number of users who have clicked on our advertisements and what actions they have taken. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.

Use of Google Conversion Tracking is based on point (f) of Art. 6 (1) GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. If a corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is performed exclusively based on point (a) of Art. 6 (1) GDPR; consent may be withdrawn at any time.

Learn more about Google conversion tracking in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

6. Plugins and tools

Google Maps

This site uses the Google Maps map service via an API. It is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

It is necessary to save your IP address to use the functions of Google Maps. This information is usually transferred to a Google server in the USA and stored there. The website provider cannot influence such data transmissions.

Use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we indicate on the website. This comprises a legitimate interest within the meaning of point (f) of Art. 6 (1) GDPR. If a corresponding consent has been requested, the processing is performed exclusively based on point (a) of Art. 6 (1) GDPR; consent may be withdrawn at any time.

Learn more about handling of user data in Google’s privacy policy: https://policies.google.com/privacy?hl=de.